Individual differences within each of the seven dimensions of personality correlate with different patterns of regional brain activity (J. Neurosci. 2005;25:6460-6), providing some biological validity to these personality constructs. Personality and temperament are qualities of the individual creator, and they influence how the individual creator behaves and interacts with others. How society in turn reacts to the creator and the creative product ultimately defines creative success, as we shall consider in the next edition.