From the Cosmetic Dermatology Archives
Motivating Employees: Going Beyond Monetary Rewards
Originally published in Cosmetic Dermatology
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Kraus E, Torok HM, Funk AM
Without question, monetary rewards (eg, salary increases, bonuses, incentives tied to initiative results) can encourage employees to comply with directives and, at least temporarily, modify behaviors to receive these rewards; however, do changes in an employee’s behavior brought on by monetary rewards mean that he/she agrees with your practice’s mission and vision, thus enabling you to build an employee culture that continually produces patient satisfaction, loyalty, and referrals? Not necessarily. When it comes to your practice’s culture, the classic song rings true: “Money can’t buy [you] love.”